Big Brand Expertise at Small Business Pricing.
After 15 years of building strategies for some of the biggest brands on the planet, we're bringing that same expertise to Main Street businesses, with transparent pricing and no vendor lock-in.
15+ Years Enterprise Experience
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100% Transparent All Pricing Published
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You Own Everything No Vendor Lock-In
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30 Days Included Post-Launch Support
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15+ Years Enterprise Experience & 100% Transparent All Pricing Published & You Own Everything No Vendor Lock-In & 30 Days Included Post-Launch Support &
Small Businesses Deserve Better.
You've seen it before: web agencies that hide their pricing, charge premium rates for mediocre work, and lock you into monthly fees just to change your phone number. Freelance marketplaces offer cheap work but zero strategic thinking. DIY platforms leave you drowning in templates and technical frustration.
The result? Small businesses either overpay for underwhelming service or settle for amateur results that don't reflect the quality of their work.
We're here to change that.
Professional Strategy, Accessible Pricing, Total Transparency
We've spent 15+ years in the trenches with the world's best brands and we know what actually works. Now we're bringing that enterprise-level expertise to small businesses at prices that make sense.
Here's our promise:
Every price published upfront → No "contact us for a quote" games
You own everything we build → No vendor lock-in, no hidden fees
Strategic expertise included → Not just execution, but thinking
Honest recommendations → We'll tell you what you really need
Train you to manage it → Never overpay for services again
You deserve a partner who’s as invested in your success as you are.
Let’s build something great together.
Transparent Pricing.
No Games. No Surprises.
Choose what you need, see exactly what it costs. Every service includes clear deliverables, defined timelines, and training so you can manage it yourself.
Websites
We recommend Squarespace for small businesses because it's the most cost-effective and user-friendly platform. You'll be able to make updates yourself, and you'll own and control your site completely. If you need something more complex, we'll tell you honestly and price it accordingly.
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Price: $2,500
What's Included:
Up to 5 pages of custom design
Mobile responsive across all devices
Basic SEO setup to be found online
2 rounds of revisions to get it right
Training session on how to manage your site
30-day post-launch support included
Timeline: 1-2 weeks
Perfect for: Service businesses, portfolios, professional brochure sites
What You'll Get: A professional website that makes a strong first impression and is easy for you to update yourself. No technical expertise needed.
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Price: $4,500
What's Included:
Up to 10 pages of custom design
Advanced SEO optimization
Blog setup for content marketing
Contact forms and integrations
E-commerce ready (up to 20 products)
3 rounds of revisions
Comprehensive training & documentation
30-day post-launch support included
Timeline: 2-4 weeks
Perfect for: Growing businesses, content creators, small online stores
What You'll Get: A comprehensive digital presence that grows with your business. Everything you need to compete professionally online, with the strategic foundation to scale.
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Price: Custom Quote
What's Included: Every business is unique. If you need custom coding, complex integrations, API development, or a platform beyond Squarespace, we'll build a custom solution tailored to your specific requirements.
Perfect for: Unique technical requirements, complex functionality, specialized industry needs
Digital Marketing
Great work deserves to be seen. These services help you get found, stay connected with customers, and build momentum online.
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Price: $1,500
What's Included:
Platform audit & recommendations
90-day content strategy
Content pillars & themes
Posting calendar template
Audience targeting guidance
Hashtag research & strategy
30-day support for questions
Perfect for: DIY content creators who need strategic direction
What You'll Get: A clear roadmap for what to post, when to post it, and how to attract your ideal customers. Stop guessing—start posting with purpose.
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Price: $3,500
What's Included:
Everything in Strategy Foundation, plus:
30 days of custom content (copy + creative direction)
Platform-optimized formatting
Engagement guidelines
First-month scheduling assistance
Monthly performance review
30-day extended support
Perfect for: Busy business owners who want it done right
What You'll Get: A full month of ready-to-post content plus the strategic foundation to keep going. We'll handle the heavy lifting so you can focus on running your business.
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Price: $1,000
What's Included:
Platform selection consultation & setup
List migration (if applicable)
3 branded email templates
Welcome series automation setup
Subscriber form integration on your website
Best practices guide & training
30-day support for questions
Perfect for: Building customer relationships and driving repeat business
What You'll Get: A professional email marketing system that keeps you connected with customers, promotes offers, and drives repeat business—all on autopilot once set up.
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Price: $1,200
What's Included:
Comprehensive keyword research for your market
On-page optimization (titles, headers, alt text)
Meta descriptions for all pages
Google Business Profile setup & optimization
Local SEO implementation
Site speed optimization
Google Analytics setup & training
30-day support for questions
Perfect for: Any business that wants to be found online
What You'll Get: Higher visibility in search results, especially for local searches. When potential customers search for what you offer, you'll show up.
Brand & Identity
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Price: $2,000
What's Included:
Brand audit & competitive analysis
Positioning statement development
Messaging framework that resonates
Visual direction guide
Comprehensive recommendations document
30-day support for implementation questions
Timeline: 3-4 weeks
Perfect for: Existing businesses needing clarity and consistency
What You'll Get: Clear direction on who you are, what makes you different, and how to communicate it. The strategic foundation for all your marketing efforts.
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Price: $4,500
What's Included:
Everything in Brand Refresh, plus:
Logo design (3 initial concepts, unlimited refinements)
Color palette & typography system
Comprehensive brand guidelines document
Social media profile templates (5 formats)
Business card design (print-ready)
All source files included
30-day support for implementation questions
Timeline: 5-6 weeks
Perfect for: New businesses, complete rebrands, businesses ready to scale professionally
What You'll Get: A complete visual identity system that works across every touchpoint—from your website to your business cards to your social media. Professional, cohesive, and uniquely yours.
Your brand is more than a logo—it's how customers perceive and remember you. Whether you're starting fresh or need to clarify an existing identity, we'll help you stand out professionally.
Ecomm & Operations
Ready to sell products, manage customer relationships, or systematize your operations? These services set you up for scalable growth.
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Price: $1,500
What's Included:
Printify/Website integration setup
Up to 10 product mockups
Basic branding application to products
Store configuration & testing
Payment processing setup
30-day support for questions
Timeline: 2-3 weeks
Perfect for: First-time merch sellers, testing product ideas, brand building through products
What You'll Get: A turnkey merchandise store where products are printed and shipped on-demand. Zero inventory, zero risk—just branded products that promote your business.
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Price: $3,000
What's Included:
Everything in Store Setup, plus:
Product line strategy session
Pricing & margin analysis
Launch marketing plan
10 social content templates
Email announcement template
30-day extended support
Timeline: 3-4 weeks
Perfect for: Strategic merchandise programs, serious brand building through products
What You'll Get: Not just a store, but a complete go-to-market strategy for your product line. We'll help you choose the right products, price them correctly, and launch with momentum.
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Price: $1,500
What's Included:
CRM selection consultation based on your needs
Platform setup & configuration
Data migration from existing systems
3 basic automation workflows
Team training session (recorded)
Documentation & best practices guide
30-day support for questions
Timeline: 3-4 weeks
Perfect for: Businesses ready to systematize customer management and stop losing leads
What You'll Get: A customer management system that tracks every interaction, automates follow-ups, and ensures no opportunity falls through the cracks.
Support & Maintenance
Projects get you started. Retainers keep you growing. Choose the level of ongoing support that matches your ambitions.
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Price Display: $500/month
Month-to-Month. Cancel Anytime.
Peace of Mind for Your Digital Presence:
Monthly website updates (up to 2 hours)
Security monitoring & updates
Performance monitoring & optimization
Content updates & edits as needed
Priority email support (24-hour response time)
Monthly status report
Ideal for: Businesses needing reliable support without big commitment
What You'll Get: Someone in your corner who keeps your digital presence running smoothly, fixes issues quickly, and handles updates so you don't have to think about it.
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Price: $1,500/month
Month-to-Month. Cancel Anytime.
Active Growth Support:
Everything in Maintenance tier
Monthly 60-minute strategy call
Performance reporting & analytics review
Ongoing optimization recommendations
Social media management (4 posts per week)
Email campaign management (2 campaigns per month)
Quarterly strategic review & planning
Ideal for: Growing businesses needing consistent support and strategic guidance
What You'll Get: A dedicated partner who not only maintains your digital presence but actively helps you grow it. Regular content, strategic insights, and someone who knows your business intimately.
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Price: $3,000/month
Month-to-Month. Cancel Anytime.
Your Dedicated Digital Partner:
Everything in Maintenance + Strategy tier
Weekly check-ins (30 minutes)
Unlimited revision requests
Campaign development & execution
Growth experiments & testing
Direct Slack or text access
Quarterly business planning session
Access to our network & resources
Ideal for: Ambitious businesses treating digital as a core growth driver
What You'll Get: We become an extension of your team. Direct access, unlimited support, proactive strategy, and a partner who's as invested in your growth as you are.
Service Bundles
Save Up To $2,500 with Bundled Packages.
Get everything you need to launch, refresh, or grow your business—and save 15-20% compared to purchasing services individually.
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Price: $7,500 → $6,500 (Save $1,000)
Perfect for new businesses getting started with a professional foundation
Everything You Need to Launch:
Squarespace Essentials Website (5 pages)
Brand Refresh (positioning & messaging)
Social Media Strategy Foundation (90-day plan)
Google Business Profile setup & optimization
Complete training & documentation for all deliverables
30-day post-launch support
Timeline: 2-4 weeks from kickoff to launch
Ideal for: New business launches, solo entrepreneurs, service-based businesses, or anyone needing a professional web presence quickly without breaking the bank.
What You'll Get: Everything needed to open your doors (or browser) with confidence. A professional website, clear brand messaging, a social media roadmap, and local search visibility.
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Price: $10,000→$8,500 (Save $1,500)
For established businesses ready to modernize their digital presence
Complete Digital Refresh:
Squarespace Professional Website (10 pages)
Complete Brand Identity (logo, guidelines, templates)
SEO Optimization (local & general search)
Email Marketing Setup (platform, templates, automation)
Complete training & documentation for all deliverables
30-day post-launch support
Timeline: 4-6 weeks from kickoff to launch
Ideal for: Established businesses with outdated presence, companies ready to compete professionally, businesses preparing for growth, or anyone ready for a complete rebrand.
What You'll Get: A comprehensive digital transformation that makes you look as good online as you are in person. Professional brand, modern website, and the tools to stay connected with customers.
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Price: $14,500 → $12,000 (Save $2,500)
Everything you need to scale your business digitally
Complete Growth System:
Squarespace Professional Website (10 pages)
Merch Store + Strategy (products, pricing, launch plan)
Social Media Strategy + Content (strategy + 30 days content)
SEO Optimization (found online)
Email Marketing Setup (stay connected)
CRM Integration (systematize operations)
Complete training & documentation for all deliverables
30-day post-launch support
Timeline: 6-8 weeks from kickoff to launch
Ideal for: Businesses ready to scale operations, multi-channel growth strategies, companies launching product lines, or businesses systematizing for serious growth.
What You'll Get: Every tool you need to grow: professional web presence, product revenue stream, content marketing system, customer relationship management, and search visibility. This is the complete digital transformation package.
Still Unsure? We're Flexible!
Pricing negotiable. Payment plans available for projects over $2,500.
Timelines adjust based on your needs and our current workload.
Let's find a way to make it work for you.
Why Choose
The Ideas Inside?
We're not your typical digital agency. Here's what makes us different, and why that matters for your business:
Experienced Leadership
15+ years building strategies for Microsoft, the NFL, Gillette, and other world-class brands. That enterprise-level expertise, now accessible to Main Street businesses.
Project Efficiency
Streamlined processes maintain the highest quality standards while saving you time and money. No bloat. No waste. Just results you can count on.
Partners in Success
We're dedicated partners in your journey, providing the creative and strategic support you need to reach your goals. Your success is our success.
Universal Capabilities
From hairdressers to automotive shops to hospitality, we've done it all. Industry-agnostic expertise means we adapt to any business challenge..
Tailored Guidance
Strategic services customized to your specific goals, regardless of company size. One size never fits all, and we build what you actually need.
Complete Transparency
All pricing is published upfront. Clear deliverables. Honest recommendations—we'll tell you if you don't need something. No "contact us for a quote" games. Ever.
Simple Process. Exceptional Results.
No confusion. No endless back-and-forth. Just a clear path from idea to launch.
Step 1: Discovery
30-Minute Free Consultation
We'll discuss your goals, review your current presence, and recommend the services that best meet your needs. You'll walk away with a clear proposal and timeline—whether you work with us or not.
You'll Get:
Honest assessment of what you need
Service recommendations tailored to your goals
Transparent pricing and timeline
No pressure, no sales tactics
Step 2: Onboarding
Get Aligned Before We Build
You'll complete a comprehensive questionnaire (we make it easy), and we'll use AI to generate a detailed project brief with all the work details. Then we'll meet for 60 minutes to align on vision and set expectations.
You'll Get:
Clear project brief
Aligned vision and expectations
Communication cadence established
Kickoff meeting (recorded for your reference)
Step 3: Execution
Regular Updates, Clear Milestones
We work in defined milestones with structured feedback windows. You'll always know what's happening, what's next, and when to expect it. Revision rounds are clearly defined — no scope creep and no surprise fees.
You'll Get:
Regular milestone updates
3 business days to review each deliverable
Structured feedback forms (not open-ended emails)
24-hour response time to your questions
Step 4: Training & Handoff
You Own It. You Control It.
We deliver all final files, train you on how to manage everything yourself (recorded for future reference), and provide written documentation. Plus 30 days of support to answer any questions you might have as you start.
You'll Get:
All files & assets (organized and labeled)
Live training session (60-90 minutes)
Written guides & best practices
Access credentials & documentation
30-day support window for questions
Simple process.
Exceptional results.
Ready to see what we can build together?
Refer & Save Together
Love working with us? When you refer another business, you both get $500 in credit. No limits. Credits never expire. It's that simple.
How it Works
Step 1
You Refer
Recommend us to another business owner who needs digital services.
Step 2
They Book
When they book any project ($2,500+), the referral is confirmed.
Step 3
You Both Save
You each receive $500 in credit
toward any service.
Know a business owner who could use our help? Let’s reward you both!
Credits never expire. Stackable unlimited. Non-transferable. No cash value. New clients must book minimum $3,000 project to receive their referred credit. Both parties must consent to referral relationship.
Serving Greater Boston & Beyond
Based in Weymouth, we're your neighbors. We understand the challenges of running a local business because we live it too. While we primarily serve Greater Boston, we work with businesses nationwide, bringing that same local service everywhere we go.
We understand:
Local competition and market dynamics
The importance of community reputation
Supporting other small businesses
Being responsive and accessible
Local Roots, National Reach
From Weymouth to Wyoming, we bring the same strategic expertise and transparent approach. There's something powerful about investing in your own community's success.
Every local business we help strengthen makes this place better for all of us.
Common Questions Answered.
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Squarespace is more cost-effective and user-friendly for small businesses. You can make updates yourself without paying a developer $200 every time you need to change your phone number or hours.
WordPress requires more maintenance, security updates, hosting management, and technical knowledge. For 90% of small businesses, Squarespace provides everything needed without the complexity or ongoing costs.
If you truly need custom features beyond Squarespace capabilities, we'll tell you honestly and provide alternatives.
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Absolutely—that's the entire point! We train you on how to manage your site, and Squarespace makes it easy enough for anyone to update.
You'll never pay us to change basic content. We're here for strategic changes and growth, not holding your site hostage.
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That's exactly what revision rounds are for. Our discovery process is designed to understand your vision upfront, and we don't move forward until you're excited about the direction.
Each service includes defined revision rounds, and in 15+ years, we've never had a client we couldn't make happy. If we can't get on the same page during discovery, we'll tell you before we start.
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Yes! For projects over $3,000, we can split payments (typically 50% upfront, 50% at completion). Retainer services are billed monthly.
We're flexible within reason—our goal is to make quality work accessible, not create financial stress.
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Timelines vary by service:
Simple websites: 1-2 weeks
Professional websites: 2-4 weeks
Brand identity: 4-6 weeks
Complete packages: 6-8 weeks
The biggest factor? Your responsiveness. When you provide feedback promptly, projects move quickly. Rush options are available for an additional fee.
Plus, we’re flexible — Timelines can be adjusted based on your needs and our current workload.
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Let's talk! We've worked on everything from automotive shop websites to restaurant booking apps. If it's digital, we can likely help.
We'll provide a custom quote for anything outside our standard services—and we'll be honest about whether we're the right fit for your specific need.
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Simple: When you refer another business and they book a project ($2,500+), you both get $500 in credit toward any service.
There's no limit to how many people you can refer, and credits never expire. If you refer someone who signs up for a retainer, you get $500 initial credit plus 5% monthly credits as long as they remain a client.
Refer 3+ businesses and you unlock lifetime VIP status with 20% off all services forever.
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Yes. Period.
Your website lives on your Squarespace account (you're the owner). You get all source files for brand assets. You own all content we create for you. There's zero vendor lock-in.
If you want to take everything and move to another provider tomorrow, you can. (We hope you won't, but you absolutely can.)
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You can continue on your own (that's what the training is for!), or you can sign up for one of our retainer tiers for ongoing support.
Even after the 30 days, we're always here if you have questions or need additional work. We just quote it separately rather than including it for free indefinitely.
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No problem! While we're based in Greater Boston and love working with local businesses, we work with clients nationwide.
Everything can be done remotely—video calls, screen shares, and digital collaboration tools make distance irrelevant. You get the same quality service regardless of location.
About
The Ideas Inside
Born from an idea in 2004, The Ideas Inside journey truly began in 2007 as a local social media marketing agency.
Over the years, we've evolved into a dynamic force, having worked with/for some of the world's most renowned brands, like Microsoft, the NFL, Gillette, Amazon, and many more.
Today, our mission is to leverage decades of experience to craft strategic solutions that empower brands, both big and small, global and local. We're dedicated to unleashing the creative and strategic potential within every business, igniting growth and innovation for our clients.
Now, we're bringing that expertise home to serve small businesses that deserve better.
Partners we’ve worked with
With nearly 20 years of professional experience, Jack leads our dynamic team and continues to drive our organization toward unprecedented growth and success.
He's worked with brands you use every day, and now he's bringing that same strategic thinking to businesses in your neighborhood.
Meet Jack,
founder of The Ideas Inside
No pressure. No sales tactics. Just an honest conversation about your business goals and how we might be able to help.
In 30 minutes, you’ll get:
Honest assessment of what you actually need
Transparent pricing for recommended services
clear timeline and next steps
helpful recommendations, even if you don’t hire us
Ready to ignite your potential?
Let’s chat!
bringing your ideas to life
since 2004
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